Tagged: Insights Productization


The most common yet fatal Big Data mistakes

Although more and more companies and institutions are embracing the *new* big data technology, the adoption has just started.  This post explains the typical mistakes corporations usually do when it comes to implement and...


The Big Data Transformation – Step 1: Awareness

This article performs a critical review of the current usage of the information in –unfortunately- many big corporations. The Robin Sharma equation states that better awareness leads to better choices, which leads to better...